Beginner$18.00
Facebook Ads from Scratch
A plain-English walkthrough for your first Facebook campaign — structure, audiences, objectives, budgets and the biggest beginner mistakes to avoid.
- PDF ebook
- Beginner
- 60 pages
Meta ads strategy · instant PDF guides
Turn your ad spend into real results.
Clear, experience-first guides on Facebook and Instagram advertising — audiences, creative, retargeting and profitable scaling. Pick yours, email your order, and your PDF arrives the second you pay.
✦ Facebook · Instagram · Reels · instant PDF delivery
SPEND LESS · EARN MORE
Ordering is simple
How to order
No online checkout — you tell us which guides you'd like by email, we send a secure payment link, and your PDF arrives instantly on payment.
1
Pick your guides
Browse the shop and add what you want to your basket.
2
Email us your order
Tap "Email my order" — it fills in your list and opens your email app ready to send.
Email your order3
Pay & get it instantly
We reply with a secure payment link. Pay by card and your PDF is emailed to you immediately.
The guide shop
Meta ads strategy guides
Practical PDFs written from real ad account experience — no recycled blog content, no fluff.
Beginner$22.00
Instagram Ads Mastery
Feed, Stories and Reels placements explained — with creative direction, targeting strategy and benchmarks so you know if you're winning.
- PDF ebook
- Beginner
- 66 pages
Intermediate$24.00
The Hook & Copy Formula
Write scroll-stopping hooks and conversion copy for Meta ads — frameworks, swipe-file examples and a systematic testing approach.
- PDF ebook
- Intermediate
- All placements
- 70 pages
Intermediate$27.00
Pixel & Audience Mastery
Set up your pixel correctly, build powerful custom and lookalike audiences, and create retargeting sequences that convert warm traffic.
- PDF ebook
- Intermediate
- Meta pixel
- 76 pages
Advanced$33.00
Profitable Ad Scaling
Move from $50 to $500 a day without tanking ROAS — budget scaling rules, creative refresh cadence and CBO strategy.
- PDF ebook
- Advanced
- Campaigns
- 86 pages
All levels$14.00
30-Minute Account Audit
A structured checklist to audit any Meta account in under 30 minutes — find budget waste, audience overlap and quick-win opportunities.
- PDF checklist
- All levels
- Any account
- 38 pages
Bundle$48.00
Starter Pack
Facebook Ads from Scratch, Instagram Ads Mastery and the Account Audit Checklist — everything to launch with confidence.
- 3 guides
- Save ~20%
- Beginner
Bundle$112.00
Full Library
All six guides bundled — the complete Meta advertising strategy collection from first ad to profitable scale.
- All 6 guides
- Best value
- All levels
What you actually get
Inside every guide
These aren't slide decks or blog post compilations — each PDF is a complete, actionable strategy document you can use from day one.
Platform-specific strategy
Real setup instructions and tactics for Meta Ads Manager — not vague "digital marketing" advice.
Creative & copy direction
Hook frameworks, visual briefs and ad copy formulas that stop the scroll and convert cold audiences.
Data-led optimisation
Know which metrics to watch, when to make changes and how to read Ads Manager without second-guessing.
Delivered instantly
The moment you pay, your PDF lands in your inbox — start reading and applying it straight away.
TARGET · CONVERT · SCALE
The author
Hi, I'm Enea
Eenea Asllanaj is a Meta ads strategist based in Ponte Vedra Beach, Florida, writing practical guides for marketers and small business owners who want their ad spend to work harder.
I've spent years running Facebook and Instagram campaigns across e-commerce, service businesses and personal brands. I wrote these guides because I kept seeing the same problems cost people money — poor audience structure, weak creative, no funnel. These PDFs fix that, clearly and directly.
Questions before you order? Write any time at ASLLANAJENEA1997@proton.me.
Help & answers
Frequently asked questions
How do I place an order?
Add the guides you'd like to your basket and tap "Email my order" — that opens your email app with your list ready to send. (You can also just email ASLLANAJENEA1997@proton.me directly.) We reply with a secure payment link; the moment you pay, your PDF is emailed to you instantly.
How do I pay?
By card, through a secure payment link we send by email. Your card details are entered on our payment provider's secure page — they never come to us, and nothing is charged on this website.
How fast is delivery?
Instant. As soon as your payment goes through, your PDF is emailed to you automatically — usually within a minute.
Are the guides current with the Meta platform?
Guides reflect Meta's platform as it stood when written. Meta updates its interface and policies frequently, so always cross-check specific settings against your own Ads Manager and Meta's current documentation.
What experience level do I need?
Each guide lists its level (Beginner, Intermediate or Advanced) — use the filter in the shop. Facebook Ads from Scratch requires no prior Meta advertising experience.
Can I share or resell a guide?
Guides are for your own professional and personal use. Please don't copy, share, resell or redistribute the PDFs.
What's your refund policy?
Because guides are instant digital files, sales are generally final once delivered. If you're charged incorrectly, can't open your file, or receive the wrong guide, email me and I'll make it right. Full details in the refund policy.
Get in touch
Contact & orders
Ordering and questions both happen by email — I read and reply to every message personally.
Email (and to order)
ASLLANAJENEA1997@proton.me
Send your picks here and I'll reply with a secure payment link. Usual reply time: 1–2 business days.
Postal address
Eenea Asllanaj
190 Vista Grande Dr
Ponte Vedra Beach, FL 32082
United States
Response time
Messages and orders answered Monday to Friday. Something urgent? Say so and I'll do my best.
Prefer a quick note? This opens your email app with everything ready to send.
Open email to sendThe legal bits
Shop policies
Everything in one place — tap a heading to read the full policy.
✦ Last updated · June 11, 2026
Terms of Service
By ordering from EasllanaJenea.site you agree to the terms below.
1. Who you're buying from
This shop is owned and run by Eenea Asllanaj, a sole trader based in the United States.
OwnerEenea Asllanaj
WebsiteEasllanaJenea.site
Address190 Vista Grande Dr,
Ponte Vedra Beach, FL 32082, United States
Ponte Vedra Beach, FL 32082, United States
What we sellDigital PDF ebooks on Meta (Facebook & Instagram) ads strategy
How to paySecure card payment link, sent by email
2. What you're buying
Every product is a digital PDF ebook on Meta advertising strategy (Facebook and Instagram ads). There are no physical goods and nothing is shipped.
3. How ordering & payment work
Orders are placed by email, not through an automatic checkout. You choose the guides you'd like and send your order (the basket's "Email my order" button fills this in). We reply with a secure payment link, and the moment your payment is received your PDF is emailed to you automatically. Card details are entered on our payment provider's secure page and are never collected or stored by this website.
4. Your licence
- You may use the guides for your own professional and personal learning.
- You may not copy, share, resell, republish or distribute the PDFs, or use them to create derivative products for sale.
5. Accuracy disclaimer
These guides reflect Meta advertising platform practices as understood at time of writing. Meta's platform, policies and features change frequently; always verify current details in Ads Manager and Meta's official documentation. The guides are educational and do not constitute professional marketing or financial advice.
6. Prices & taxes
Prices are in US dollars (USD). Any applicable taxes are shown on the payment link before you confirm.
7. Delivery & refunds
Delivery is digital and instant after payment — see the Delivery and Refund policies.
8. Disclaimer & liability
Results depend on your accounts, industry, creative and execution. To the fullest extent permitted by law, our liability for any claim is limited to the amount you paid. Nothing here removes rights that can't be waived.
9. Governing law
These terms are governed by the laws of the State of Florida, United States.
10. Contact
Questions? Email ASLLANAJENEA1997@proton.me.
Privacy Policy
Eenea Asllanaj collects only what's needed to take your order and send your guides.
1. Who we are
The shop at EasllanaJenea.site is run by Eenea Asllanaj, the data controller for the information described here.
OwnerEenea Asllanaj
WebsiteEasllanaJenea.site
Address190 Vista Grande Dr,
Ponte Vedra Beach, FL 32082, United States
Ponte Vedra Beach, FL 32082, United States
What we sellDigital PDF ebooks on Meta (Facebook & Instagram) ads strategy
How to paySecure card payment link, sent by email
2. What we collect
- Information you send us: your name, email and the guides you'd like.
- Payment information: handled entirely by our payment provider. Your full card number is never sent to or stored by this website.
- Basic technical information our host may process to keep the site running.
3. How we use it
To prepare your order, send your payment link and PDF, answer questions and keep required records. We don't sell your information and don't send marketing unless you ask.
4. Who we share it with
Our payment provider, email and hosting providers, and authorities only where legally required.
5. Cookies
Only what's essential. Your basket is kept in your browser during your visit.
6. Retention & your rights
We keep order records only as long as needed. EU/UK (GDPR) and California (CCPA) customers have access, correction and deletion rights. Just email us.
7. Children & security
This shop is intended for adults. Payments run over encrypted connections.
8. Contact
Delivery & Fulfilment
Everything here is digital — "delivery" means a PDF in your inbox.
Digital products only
Eenea Asllanaj sells Meta advertising strategy guides as downloadable PDF files. No physical goods, no postage, no shipping fees.
How delivery works
- You send your order by email (or tap "Email my order" in the basket).
- We reply with a secure payment link.
- The instant your payment is received, your PDF is emailed to you automatically.
Instant delivery
Delivery is immediate on payment. If anything doesn't arrive within a few minutes, check your spam folder then email ASLLANAJENEA1997@proton.me and we'll re-send it right away.
What you need
Any free PDF reader on any device — phone, tablet or computer.
Refund Policy
We want you genuinely happy with your guide.
The nature of digital goods
Guides are delivered instantly as digital files. Once sent, all sales are generally final.
When we'll always make it right
- You were charged the wrong amount or charged twice.
- Your file won't open or is corrupted and we can't resolve it.
- You were sent the wrong guide.
- You never received your file.
- You change your mind before we've sent it — just let us know.
How to ask
Email ASLLANAJENEA1997@proton.me. Approved refunds go back via our payment provider.
Your rights
Nothing here removes consumer rights that can't legally be waived.